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Tags: Ad agencies, ad agency, Bernard & Company, Bernard and Company, industrial ad agency, Industrial Advertising, Industrial PR, PR, Social Media, Tim Daro
Tags: Ad agencies, Bernard & Company, BernardandCompany, IMTS, IMTS2014, Industrial, industrial ad agency, Industrial Advertising, Industrial PR, Tim Daro
When IMTS 2014 announced their photo contest, we couldn’t wait to get to work!
Presenting our entry:
“Chicago’s Favorites” featuring Bernard & Company, IMTS, Portillo’s Chicago-Style Hot Dogs/Fries and Italian Beef Sandwiches, Lou Malnati’s Deep Dish Pizza and Garrett’s Chicago Mix Popcorn. What could be better?? Nothing, I tell ya.
Do NOT miss IMTS this upcoming September!! Our clients, including Siemens Machine Tools, Siemens Production Machining, Rattunde, Advanced Machine & Engineering, Heimatec, TCT Stainless, GMTA, Suhner and Chemtool will all be exhibiting!
And if the photo above did not leave you reaching for a napkin to wipe the drool, IMTS will be home to over 100,000 decision makers showing new manufacturing technology and ideas. So come on over to Chicago and get a taste of everything IMTS will have to offer!
Tags: Ad agencies, Bernard & Company, BernardandCompany, industrial ad agency, Industrial Advertising, Industrial PR, Social Media, Tim Daro
Here I am. Marketing Information Specialist/Director of Social Media/Blogger all rolled into one – a
perfect storm dynamic combo of job titles and caffeine.
Social media 101: Social media is, um – social. It’s engagement – it’s a conversation and I’m finding it difficult to have that conversation in 140 characters or less (à la Twitter). So, Hi. I’m new here. Offer me greetings of salutations below or on Twitter or Facebook. As an extended voice of our advertising/PR agency, I want to show you that there’s more than meets the “i” in our industrial world [haha - get it?]! And I’ll show it to you one blog post at a time. I mean for these posts to vary in levels of information and entertainment. After all, we’re not just PR robots here at Bernard & Co!
I just used 745 characters and it felt glorious. I love you, Twitter – but you can’t hold me back!
Tags: Ad agencies, AFS, American Foundry Society, Bernard & Company, BernardandCompany, industrial ad agencies, Industrial Advertising, Industrial PR, Industrial press release, Marketing for Foundry, Tim Daro, Twin Cities Chapter
Our own Tim Daro recently presented at AFS Twin Cities Chapter meeting, The Many Ways to Market Your Foundry, in Minneapolis. The presentation covered different ways that foundries could promote themselves to current and prospective customers.
Topics included “old” methods of advertising (direct mail and trade shows), as well as the new methods of online advertising such as e-blasts, interactive e-brochures, social media such as Twitter, Facebook and especially the targeted LinkedIn groups. Bernard & Company has experience in all these areas, helping industry supplier giants such as Hunter Foundry Machinery and MAGMA, current and past foundry clients, improve their marketing communications.
To view the slides from the presentation, click here: Marketing 101 Presentation
We’d like to thank Joy Clifford and Josh Jaycox at the AFS Twin Cities Chapter for including us in their line-up and for the cool casting they gifted us!
The American Foundry Society exists “to provide and promote knowledge and services that strengthen the metalcasting industry for the ultimate benefit of its customers and the Society.” The objective of the Twin Cities Chapter are those of the American Foundry Society, namely, “exclusively to advance through research and education the arts and sciences relating to the manufacturing and utilization of metal castings.”
Tags: Ad agencies, ad agency, aerospace, Bernard & Company, Bernard and Company, CNC, CNC machine tool, drive bus communication, five-axis motion control, industrial ad agency, Industrial Advertising, Industrial PR, Marketing Communications Siemens Industry, milling, milling machine, PR, Safe Torque Off, Siemens Drive Technologies, Siemens Industry, Siemens Machine Tools, Siemens Sinumerik, Sinamics, Sinumerik, Sinumerik 808D Advanced, Sinumerik 808D Advanced T, Social Media, spindle motion control, Tim Daro, turning, turning machine
Siemens Industry, Inc. announced today its new Sinumerik 808D Advanced CNC, designed for basic milling and turning machines. Affordably priced for the machine builder (OEM), this new addition from Siemens offers a suite of design features to improve the accuracy, surface finish, safety and communication of the control. This new CNC is available now to the North American machine tool market.
The Sinumerik 808D Advanced offers up to five axes / spindle motion control on a single machine channel, with drive bus communication between the CNC and drive for better position control, data transfer over standard Ethernet protocol, plus Auto Servo Tuning (AST) for superior surface quality and repeatable part accuracy in mold and die applications. These include incremental encoder with 2,500 parts per revolution (ppr) or absolute encoder with 20-bit resolution.
Motor speeds up to 4,000 rpm are offered with Safe Torque Off (STO) and IP65 enclosure protection. Vertical and horizontal configurations of the Sinumerik 808D are available to suit all standard control panels.
The Sinumerik 808D Advanced T is the ideal choice for basic turning machines or turning centers without a Y-axis, with the option of driven tools, while the Sinumerik 808D Advanced M offers advanced surface finish and the SINAMICS V70 drive platform from Siemens, all with an attractive price-to-performance ratio.
Additional features of the Sinumerik 808D Advanced CNC include an RJ45 Ethernet port, 7.5” LCD color display with 640 x 480 resolution for easy viewing, machine technology-specific keyboards with hard keys shielded with protective membrane, a robust enclosure with no fan or hard disk, maintenance-friendly power with no battery, continuous data buffering with NV-RAM technology, LED tool number display and a master control panel with rotary switch for feed and spindle override. The rated torque is 1.9-40 Nm with drive line input of 400V and overload rating of 300 percent.
Part programs can be managed on an external PC, then fed to the control over an Ethernet cable or input via the USB port. Simple program sub-folders can be stored on the control, just like on the PC. Other standard features of the Siemens CNC for machine operators and programmers include intelligent jog, precise tool data handling with easy-to-recognize on-screen icons, tool wear data logging to ensure consistent high workpiece quality and startGUIDE engineering support, complete with the graphical user interface wizard for easier machine commissioning and startup and troubleshooting.
Siemens provides full training, on-site support and service plus a three-year warranty on parts and service. Proper machine registration is required.
For more information about the new Sinumerik 808D Advanced, please visit:
For more information, please contact:
Manager, Marketing Communications
Siemens Industry, Inc.
Siemens Industry Sector is the world’s leading supplier of innovative and environmentally friendly products, solutions and services for industrial customers. With end-to-end automation technology and industrial software, solid vertical-market expertise, and technology-based services, the sector enhances its customers’ productivity, efficiency and flexibility. With a global workforce of more than 100,000 employees, the Industry Sector comprises the Industry Automation, Drive Technologies and Customer Services Divisions as well as the Metals Technologies Business Unit. For more information, visit http://www.usa.siemens.com/industry.
The Siemens Drive Technologies Division is the world’s leading supplier of products, systems, applications, solutions and services for the entire drive train, with electrical and mechanical components. Drive Technologies serves all vertical markets in the production and process industries as well as the infrastructure/energy segment. With its products and solutions, the division enables its customers to achieve productivity, energy efficiency and reliability. For more information, visit http://www.usa.siemens.com/drivetechnologies.